Corporate Holiday eCards: How to Send Them, and What Each Tool Costs (2026)
Corporate holiday eCards for clients and staff: when to send, what to write, and six tools compared on price, list size and personalisation, with figures checked October 2026.
A corporate holiday eCard has to do two jobs that pull against each other. It goes to a list, so it has to scale. And it has to read like it was meant for the person opening it, or it’s just a newsletter with a snowflake on it. Most of getting it right is the same whatever tool you use: a clean list, the person’s name in the greeting, one short message in one voice, and sending in their morning. The tool mostly decides how big a list you can send to, and what it costs. Below are both: how to do it, then six tools compared.
A disclosure: TeamRally Cards is ours. Every competitor figure below comes from the vendor’s own pricing page, checked on the date shown. We haven’t run every one of these tools end to end, and we say where a figure was not visible.
How to send them well
Timing. Early to mid December, at 9am in each recipient’s timezone. Avoid the last two working days before the break, when cards join a pile nobody reads until January.
Personalisation. The recipient’s first name in the greeting is the minimum. If a tool can put their name on the card itself, better. For the five or six clients where something specific happened this year, write them their own line.
One voice. If the card is from the company, write it as one message (“From all of us at Acme”) rather than collecting twenty signatures that will be identical on every copy.
Inclusive wording. “Happy holidays”, “Season’s greetings” or “Enjoy the break” unless you know how someone marks the season.
No sales. No discount codes, no “let’s catch up about next year’s budget”. A card that’s really a pitch gets read as a pitch.
A way to opt out. Every email should let people stop cards from you, ideally including the one-click unsubscribe Gmail and Outlook show.
For the wording itself: holiday messages for clients, holiday messages for employees and New Year messages for clients. For the mechanics of a list: how to send eCards in bulk.
The tools compared
| Tool | What it is | Holiday list pricing | List size | Personalisation |
|---|---|---|---|---|
| TeamRally Cards | Designed card, one message, sent to a list | Free; branding $19/year optional | Up to 25 people per send | Name on the card, {first_name} in the message, optional per-person message |
| eCardWidget | Branded eCard platform, single sender | Free up to 10/month; $39, $69 or $99/month billed annually | 200 / 2,000 / 4,000 a month | Merge fields; per-seat staff plan from $120/month |
| ekarda | Corporate eCards on credits | $25 for 10 credits to $1,050 for 10,000; 1 credit per recipient | Credit-limited | Recipient fields; tracking |
| GreetPool | Group cards with a bulk option | €4.99 a card; packs €27 for 6 to €149 for 50 | Bulk creation on Team plans (price not shown) | Card per recipient |
| GroupGreeting | Group cards | €5.99 a card; packs €54 for 10 to €399 for 100 | Multi-recipient and bulk from the 25-card pack (€119) | Card per recipient |
| Kudoboard | Group boards | Boards $6.99–$19.99; Business $299/year | Bulk creation on Enterprise only | Board per recipient |
eCardWidget, ekarda and GreetPool checked 4 October 2026; GroupGreeting and Kudoboard 3 October 2026. Prices change: check before buying.
TeamRally Cards: free for small lists
You make one card, write one message, and upload a list of up to 25 people. Each person gets their own copy at their own email, with their name on the front and the message inside, at 9am in their own timezone, sent a minute or two apart. {first_name} fills in the greeting, and any row can carry its own message instead. You see who it went to and who opened it.
Best for: a holiday card from a small company or a single account team to its clients, partners or staff.
Not for: big lists. 25 people per send, two sends a day. If your client list is in the hundreds, use one of the senders below. Your logo, colours and company name on it are $19 for the year.
eCardWidget: the scalable single sender
eCardWidget is built for organisations sending branded cards at volume: embeddable card widgets, donation and paid-card options for nonprofits, analytics, and automation for staff birthdays. Plans, billed annually, are Free (up to 10 eCards a month, 4 designs), Starter $39 a month (200 a month), Premium $69 a month (2,000) and Enterprise $99 a month (4,000), with a per-seat staff-recognition plan from $120 a month for teams of 50 or more. Monthly billing costs more.
Best for: lists in the hundreds or thousands, and organisations that want cards embedded on their own site.
Watch for: the monthly eCard limit counts every recipient, and the sharing form switches off when you hit it until the next month or an upgrade.
ekarda: pay per recipient
ekarda sells credits rather than a subscription: one credit per recipient (two for interactive cards), from $25 for 10 credits and $80 for 100 to $310 for 1,000 and $1,050 for 10,000, valid for 12 months. Two senders are included and more can be added. There’s a free trial.
Best for: a once-a-year holiday send to a large list, where a monthly subscription would sit unused for eleven months.
GreetPool, GroupGreeting and Kudoboard: group cards first
These three are built for the group card, signed by many people for one recipient, and add bulk options on top. GreetPool sells cards at €4.99 or in packs (€99 for 25), with bulk creation from a spreadsheet on its Team plans, whose prices weren’t shown on the pricing page when we checked. GroupGreeting starts multi-recipient sending and bulk creation at its 25-card pack, €119. Kudoboard keeps bulk board creation for its Enterprise plan.
Best for: when you want a separate group card per person, each signed by different colleagues, rather than one card sent to many.
Which to pick
- A small company or one team, up to 25 people: TeamRally Cards, free.
- Hundreds of recipients, sent once a year: ekarda’s credits.
- Thousands of recipients, or cards embedded on your site: eCardWidget.
- A separate group card per person, each signed by a team: GroupGreeting, GreetPool or Kudoboard’s bulk options.
Frequently asked questions
When should a company send holiday eCards? Early to mid December, in each recipient’s morning.
How much do they cost? From free for small lists to a few hundred dollars for thousands of recipients. See the table above, with the date each figure was checked.
Should it say Merry Christmas? Usually “Happy Holidays” or “Season’s Greetings”, unless you know it fits.
Can I add my logo? On most tools, on a paid plan. On TeamRally Cards it’s $19 for the year.
Related: how to send eCards in bulk · eCardWidget alternatives · holiday messages for clients · corporate eCards: what they cost